Andrew McDermott is a gym owner, Brazilian Jiu Jitsu brown belt, and digital marketer. He’s on a mission to build premier, high-stakes grappling tournaments, world-class academies, and a championship team of high-level athletes.
Expertise
Brazilian Jiu-Jitsu
Gym management
Martial arts
Gym marketing
BJJ curriculum
Martial arts
Latest from
Andrew
Most Effective Martial Art: Ranking the Best Styles for Real Fights
What You Can Learn from Club Pilates as a Studio Owner
MMA Gym Marketing: An Owner's Playbook
Mindbody Features: What You Get (and What Costs Extra)
Designing a Three-Discipline MMA Program That Retains Students
IBJJF Belt Requirements Explained: Promotion Eligibility vs Competition Belt Rules
Muay Thai Curriculum: Building Structure Where the Art Gives You None
Taekwondo Curriculum: How to Design and Run One by Geup
Karate Curriculum: How to Design, Document, and Run One