How OB Jiu-Jitsu Collective Went From For-Rent Sign to 100 Members in One Year
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Starring
Alina Grayeske is a purple belt with over 10 years of jiu-jitsu training and five years of gym operations experience at Electrum Performance. She co-founded OB Jiu-Jitsu Collective to bring high-level jiu-jitsu to Ocean Beach with a laid-back, community-first culture—teaching kids classes three days a week and building a women's program that now accounts for 30% of the gym's membership.
About the Gym
OB Jiu-Jitsu Collective is a Brazilian jiu-jitsu academy and art gallery located at 4944 Newport Ave in Ocean Beach, San Diego. Co-founded by Alina Grayeske and Andres Cervantes, the academy opened in March 2025 and is affiliated with Logos Jiu-Jitsu under Michael Liera Jr. Andres holds a black belt with over 15 years of training experience, while Alina brings a decade of jiu-jitsu and five years of gym operations experience through Electrum Performance. The academy offers gi and nogi jiu-jitsu, judo, muay thai, and kids classes in a 1,500-square-foot mat space.
The collective model brings in instructors from multiple academies, including world champion Heather Morgan for women's classes and Brazilian muay thai black belt Manuela for striking. The academy welcomes cross-training from other gyms, runs a six-week free intro program for local beginners, and hosts open mats with patio barbecues. The walls double as a gallery featuring five artists from the Ocean Beach and Point Loma area.
📍 Address: 4944 Newport Ave, Ste D, San Diego, CA 92107
📞 Phone: (619) 752-4988
Summary
OB Jiu-Jitsu Collective sits one block from the beach on Newport Avenue in Ocean Beach, San Diego—a 3,800-square-foot former theater that co-founders Alina Grayeske and Andres Cervantes converted into a jiu-jitsu academy and art gallery in just 53 days. Alina spotted the "for rent" sign while having breakfast across the street, signed the lease five days later, and opened on March 31st with mats that arrived three days before their first open mat. Both founders still work full-time jobs—this is a passion project that hit 100 members in its first year.
The video follows Alina through the gym's programs—Brazilian jiu-jitsu, judo, muay thai, kids classes, and a free Sunday women's session led by world champion Heather Morgan and open to any academy. It captures the collective model at work: instructors from different academies teaching under one roof, local art lining the walls, and a community where 30 of the 100-plus members are women. Alina shares how she designed the space to feel authentic to Ocean Beach—laid-back, inviting, and built around the neighborhood.
What They Told Us
Alex Cuevas took the Gymdesk Originals camera to Ocean Beach, San Diego—one block from the water, on Newport Avenue—to a gym that doubles as an art gallery: OB Jiu-Jitsu Collective. It's run by Alina and her partner Andres, who signed the lease and opened the doors inside two months while both kept full-time jobs. What Alina walked Alex through was less a business plan than a year-old passion project already pushing past 100 members.
The building that used to be a theater
Alina had talked about opening a gym for years without a place to put it. The place found her. She was having breakfast across the street with Heather Morgan, a friend and world-champion black belt, when a for-rent sign went up on an old theater she already knew was cavernous inside.
"They put the for-rent sign on this building, and I knew from before that this building was a big space because it used to be a theater. So I immediately pulled out my phone and looked up, and it was like 3,800 square feet with no pillars in the middle."
—Alina, Co-Founder, OB Jiu-Jitsu Collective
Fifty-two days from lease to open
What followed was a sprint. A friend she trains with, now a real estate agent, pulled the property details, and the calendar from there was measured in weeks. A couple who had owned the building for 30 years wanted it turned into a fitness facility, and the gym's story won them over.
"That was on the 2nd of February. We signed the lease on February 7th … and then we opened it on March 31st."
—Alina, Co-Founder, OB Jiu-Jitsu Collective
A passion project on top of two full-time jobs
Neither founder quit a day job to do this. Alina runs operations for a jiu-jitsu strength-and-conditioning company; Andres, a black belt, oversees the instruction. The gym is the thing they build on nights and weekends, and Alina is direct about why they built it at all.
"We both have other jobs. We open this business while we both are employed doing other things. This is our passion project. One day it'll make us money and that will be great, but for now we wanted to bring this to our community. It was something that we're passionate about."
—Alina, Co-Founder, OB Jiu-Jitsu Collective
The mats showed up three days early
The build-out ran right up to opening day. Alina added "contractor," "designer," and "head of production" to a resume she jokes about now, and the mats—the actual floor of a jiu-jitsu gym—arrived with almost no margin.
"Our mats showed up three days before our open mat … we actually had our first open mat without the frames fully on it. We put the mats down the day before, 10 of our friends came here."
—Alina, Co-Founder, OB Jiu-Jitsu Collective
Thirty women in a hundred-member gym
One number stands out in a sport that skews heavily male. Roughly a third of OB's members are women, which Alina traces to deliberate design: a female co-founder as the visible face, two female coaches on the floor, and a free Sunday women's class open to any academy.
"Right now we have about 30 women a part of our program, which is pretty big to be at 100 members and 30 of them being women. And that's because of the space that we've been, and we make it inviting where people feel comfortable."
—Alina, Co-Founder, OB Jiu-Jitsu Collective
The kid who wasn't strong enough
Alina teaches the kids classes herself, three days a week, 15 students aged five to eleven. The change she points to isn't a new technique. It's what happens to a child who walks in convinced he can't.
"One of our little kids, he always at the beginning he's like, I'm not strong enough, I'm not strong enough. I'm like, oh, you'd have no idea how strong you are. … He's doing push-ups, yesterday wheel barreling somebody else. … The confidence that we built in him. Nothing changed, he's the same size he was when he started."
—Alina, Co-Founder, OB Jiu-Jitsu Collective
Why she chose the software
When it came time to run the business side, Alina went looking online for gym software built for jiu-jitsu communities and landed on Gymdesk—belt tracking, attendance, and memberships already in one place. The part that saved her a separate job was the built-in website.
"It also created a website, which was nice, so I didn't have to do that separately. So I loved how it was all integrated together."
—Alina, Co-Founder, OB Jiu-Jitsu Collective
Read the full transcript
Lightly edited for readability. Speaker labels are omitted because the source recording is not diarised; quotes attributed elsewhere on this page were verified against context.
musica behind every gym there's a story a mission a spark of passion that started it all this is Gymdesk originals real owners real struggles and the communities they've built from the ground up and i made it to beautiful san diego specifically ocean beach and uh right on the other side over here let's see if i can take a look the ocean so it's about it looks like it's just one block and i am heading to one of our customers down here called the ob collective jujitsu um a lot of uh good history there and i can't wait to roll here in san diego and give it a shot sunny san diego back home it's about uh i don't know 15 degrees or something like that right now so uh i'm
enjoying i'm enjoying the sun while i while it uh last let's go take a look here all right sunny san diego let's go check out ob jujitsu collective ob for ocean beach check it out hey alex hey how's it going yeah welcome to ob jujitsu collective thank you very much nice to meet you can meet the dogs hello this is suzy and may say hi say hi wiggle wiggle welcome to our academy yeah we're a jujitsu academy and an art gallery we feature local artists all the arts for sale so if you're looking to redecorate oh that's amazing you have uh artists that get to put their stuff up here yeah someone wants to buy it so we reached out to the local community and said hey we have all
these beautiful walls would you like to decorate them and uh we picked out we have five artists right now that are all from the ob point loma area and all their arts up on the walls for sale um so not only do you get to do martial arts but you get to be around art so take a take a look around come on in oh yeah we also have merch um we got some really cool uh logos and graphics done for our gym and we made some custom t-shirts hats you know to really showcase uh the vibe of what jujitsu here is here in ob ocean beach um all for sale you can find some of it on our website our website's through Gymdesk by the way and then this
is our mat space we've got 1500 square foot of mat space um two locker rooms restrooms uh we have an outdoor patio area we barbecue hang out um lots of room for activities we actually have a jam space over here in the corner where if you play music and you want to jam out with some of our members we got that area uh yeah that's our space um we do jujitsu gi nogi muay thai and judo here at this space that's a great combination yeah covering all the bases all the bases yeah and one of the big things with our gym is we're the collective so we're a combination of all different instructors from different academies so you're going to be learning from all different people all their favorite things
that they like to teach um like i said from judo to muay thai to jujitsu all right guys i have the great fortune of being in san diego today so i left the house uh my house it was snowing and i think there was almost a foot of snow back home and uh and now i'm in the sun beautiful san diego what one block away from the beach that's amazing what is this newport avenue port avenue right in the heart of ob right in the heart of ob so i'm here at ob jujitsu collective correct right and uh you guys probably already saw the walkthrough there's art everywhere there's such a cool vibe in here thank you and uh i don't know it just feels like so welcoming that's such
a friendly thank you so much so that's what we're trying to you know to strive to create a really welcoming environment environment where people feel anybody of any lifestyle can come in and want to train jujitsu you know you don't have to feel intimidated by a gym yeah and so you're alina i am alina co-founder co-founder yeah and um how'd you guys find this place like how does that work out so kind of a funny story um we've been talking about opening a gym for many years um i've been training jujitsu for over a decade my partners for over 15 years now um and we knew like always we wanted to own our own business um and jujitsu was our passion so one day it would be a jujitsu academy
we didn't know where it was going to be or when it was going to be and in the past couple years we'd start talking about more seriously and uh reverse back to last year january uh not this year january whole year ago we're about to come up on our one year anniversary of being open um i was having breakfast across the street with heather morgan uh she's one of my good friends and also a high level black belt as well and they put the for rent sign on this building and i knew from before that this building was a big space because it used to be a theater so i immediately pulled out my phone and looked up and it was like 3 800 square feet with no pillars in
the middle and i immediately called up my other friend that i trained jujitsu with he's an agent and i was like hey can you uh can you get me some information on this property and that was on the 2nd of february we signed the lease on february 7th oh my god and then we opened it on march 31st yeah wow it was a whirlwind of a beginning of last year and here we are a year later um we're pushing over 100 members now wow yeah and uh it's just been fun you know so i mean i think i always like to approach things like if you're buying something big like a house you're doing at least i used to own restaurants so i know what it's like to pick a
space and all that you must have been like i hope i get it because this oh my gosh the anxiety for the week the first week that we had did the walkthrough um luckily the owners is a sweet old couple they've owned this building for 30 years and um they wanted it to be a fitness facility is what they wanted to change it into so it was perfect because that's what we are um they didn't quite understand what jujitsu was um but they and they didn't understand how we were going to pay our rent you know being a block from the beach yeah um but you know once we explained to them you know popularity of jujitsu and the you know where we come from our following that we have
and you know what it brings to the community they were really uh sold by our story and that's why they chose us to take this space um and since then we've uh you know they come visit us the owners uh we won a little award for redecorating the space from the local community um yeah for interior design we're redoing the space because it used to be a theater and it was just like a black hole in here oh so it's we've really changed it into this whole new life and it's an old building so uh it's nice to see it have a new face yeah totally i mean it i only know it from walking in today and it's like wow this is yeah it's just very alive inviting the
art is just i don't know there's something about the human creativity element that lands into what it does it feels very creative when you're on the mats when you're rolling and you're upside down and you see a piece of art on the other side you know it's pretty cool so passion uh for jujitsu 10 years 10 years yeah i'm a hobbyist uh i found jujitsu when i moved to san diego 10 years well 11 years ago um and i was right down the street from otis jujitsu i knew nothing about it my partner at the time uh he was like hey you should go train to this place uh he wasn't living here yet and i said sure i'll go check it out i've never done jujitsu before i did
sports i played soccer and stuff before so and then i walked into the old ottos the original tiny hole in the wall facility and i was like hi i'm here to try this out and they were very welcoming um josh hanger was my original black belt he actually taught me my first six months of jujitsu and then heather morgan that's actually my close friend now she was actually a white belt at that time with me as well yeah so we've kind of followed our jujitsu journey together but at two different versions you know i've been a hobbyist and done this for fun and she took this as a career and she's you know a champ world champion you know so it's really cool how our paths have come back together
now i'm the gym owner and she teaches at my school yeah so uh but yeah i started there and um and then eventually transitioned into the women's program uh with angelica we founded the women's program you know it's unfortunate all the stuff that's going on with that academy it's very heartbreaking because i was there when it was at its prime um we at one point built our women's program to 40 women on the mats and uh and that was when she was in the lead of the class and then after that you know coveted hit things happened life changed and i took some time off and kind of went back and forth um and then when things came back i decided that i didn't have a home there anymore i
didn't really find community in that space any anymore so uh my partner at that point had he had already achieved his black belt there and uh he decided to start teaching so i started learning under the academy that he had been teaching at which was really cool because in our 10 years of training jiu-jitsu we really never trained together oh he had his own journey and i've had my own i trained in the night he trained in the mornings and we've had our own paths with jiu-jitsu um and this was the first time at like intersect where he was my now my professor and he taught for a little over a year and a half at another academy and then that's when we were like this space came available like
let's just do it let's open our own place so um a little bit of background too about me is i also run operations for a strength conditioning gym um electron performance i don't know if you're familiar with it's a strength conditioning um app and gym that's made specifically for jiu-jitsu athletes oh wow so they create programs that are made just for jiu-jitsu athletes um that you can train in any facility so uh that's where all my background and my operations comes from so i learned all that there and i was able to apply that into opening my business here so you're saying the first time you guys uh andres right andres um has like worked with you or trained was when you opened this when we no when he actually
was teaching at another academy for about a year and a half he taught in another academy i mean we trained here and there yeah throughout the years but we never like were training partners or trained at the same time i most prominently trained with the women's program at autos i see yeah um and then i would hit a 9 a.m here and there because you know they have really great instructors at that point don bell was teaching michaeliera you know like we had some really great instructors that i was able to learn from so i would hit a 9 a.m class every once in a while yeah but for the most part our jiu-jitsu journeys have been separate which is really cool which makes this place even more special because
now we've brought both of our visions together of what we want the space to be when i was uh gosh this was probably like 12 years ago um when i first met my wife she was my girlfriend at the time obviously she wasn't my wife my wife instantly um but i had just started my own business it was a plant-based business in miami so we're we had a restaurant dream to kind of open it we ended up getting to like six locations so it became a pretty big operation um but you know she's my you know partner both in life and also as a business partner there's always you know tough and i know a lot of uh you know jiu-jitsu places that i visited they have that situation like
the wife's usually operations making sure the business is you know running right and then uh you know husband's on the mat i've seen the other uh versions as well where they're both doing stuff like that um but how do you guys how do you guys find that balance yeah it's uh i come from a strong operations background i ran i ran stores locations of other businesses before so i knew what it was to run a business um like i said i run operations for electron performance so i've been doing that for five years so i knew what it was to set up an llc and you know start from the ground up and really start a business i but this was the first time like applying it on this scale
and actually having a physical location for myself so my partner he just you know put that in my hands we of course made decisions together um but as far as like the operations you know we discussed what we wanted the vision of this place to be and how we wanted it to run um and then i just go with it and i figure those things out um and then andres he's been more in charge of the instruction here you know we're a collectives for a combination of all different instructors from different academies and over our 10 years of being in jujitsu he and i have made good connections with our friends that are high level black belt um so he's in charge of what goes on the mats he chooses
what you know what are we're teaching for the next three weeks um how we want our classes to structure to look um you know how we rank people like all that is in his hands and i try to we keep it separate but we also combine when we need help with things um so it's a give and take you know um two minds are better than one yeah and that's that's what's nice you know we both brainstorm together and come up with different ideas and then we figure out i'm usually the one that tries to apply it um and he's kind of a big picture thinker and he thinks of big ideas what about like um like the build out here which obviously this matt wasn't here this matt was
not here yeah and i should also mention sorry they're up uh we both have other jobs like we open this business while we both are employed doing other things um this is our passion project you know one day it'll make us money and that will be great but for now you know we wanted to bring this to our community it was something that we're passionate about and we both still work full-time jobs on top of this to be able to make this place a dream so during the build out my partner was working his full-time job i was working my full-time job and then i became i always make fun my resume my resume has so many cool things on it now i'm a contractor i you know i oversee
head of production i'm a designer uh you know i've added all these things to my i'm a builder i've helped build this space so i've really added to my resume of things and it was really nice because i made some good connections and through jujitsu um like i said my real estate agent was a former teammate um and then he connected me with uh you know construction company that was able to line up with our time frame and everything just kind of laid in place and to me that's how i really knew that this was meant to be was everything just was falling right into place of course the first two months was super stressful you know we had to put everything together very quickly because when you start a
business you can't you're not making money as long as you're not open so and you know we opened on march 31st of last year our mats showed up three days before our open mat oh boy and uh it we actually had our first open mat without the frames fully on it we put the mats down the day before 10 of our friends came here and we just threw them on the on the space and then the next day after the open mat we came in and finished the actual space so i actually have some really cool pictures from our first open mat where it's a little bit more raw in here you can see like the mat mats unfinished no art on the walls uh it's all the marquees hanging
on the ground which is really cool in the background um and that's like the origin of you know what the space used to look like let me go back to uh what you said regarding the classes um i think you got it covered here you have ground game you have throwing right so jujitsu judo and you have striking muay thai we do we have muay thai yeah and that's that was the whole was that the whole vision here you know spring in it's interesting we open jujitsu is our priority so jujitsu was something that we always knew and judo was something that we knew one day we wanted to add in judo as well because i've never trained judo and i know it's something that's really can add to your
game as far as a jujitsu practitioner and our we have good friends that do judo so we're like oh that's that will one day the muay thai kind of came in um after a few months of being open we met a friend that actually is a brazilian black belt in muay thai and she is amazing and she wanted to start a program here so we're like yeah why not ob doesn't have any striking in this area so it's kind of lacking in that area so we're like well we could fill that gap you know we could bring striking to the local area and so far our muay thai classes are great we have about 15 people that consistently show up to muay thai classes yeah and it's also another bridge
with the gap between people don't feel comfortable rolling around on the ground not everybody is comfortable being on top of each other sweaty you know dripping in each other you know it's a very physical in contact sport and muay thai takes it a step back where you're able to maybe get a little bit more comfortable being close to somebody but you're able to hit and strike and kick and then maybe when they see the jujitsu's around they'll want to try it out you know it's a door opening to basically maybe they want to try out jujitsu after doing muay thai but we do definitely have people who just train muay thai and we have people that just train jujitsu now if they sign up is your did you set the
programs up where you can go any class sure can yeah so with our membership um you can train all jujitsu muay thai and uh judo and we do have a separate membership just for muay thai so if people want to just train muay thai they can do that but for our regular membership includes it all so a lot of our members cross-trained between all all classes and we do gi and nogi classes daily as well yeah you got it all here yeah yeah we try to make it very and we have a pretty diverse schedule too so that people can fit it into their lives um i mean everybody has different schedules we always make fun here in ocean beach you can go to yoga at noon and it's packed
and you're like what do people do for a living you know and that's you know it's nice you can have classes like in the middle of the day and people will still show up because people work remotely here you know we're in a vacation area we actually get a lot of tourists that come by um and train with us too that drop in um which is fun too so i've met people in this year i've met people from all over the world that have just been here vacationing and just dropped in to train and encourage that like come on yeah for sure yeah yeah if you're in town if you're in town come come see us ocean beach jujitsu a lot of people stay here at the airbnbs and then
they'll just see us or there's a hostel across the street which is really cool um and they'll just wander like oh there's jujitsu here cool i'm gonna come train so yeah uh come come visit us so speaking of that like when someone walks in here for the first time like what what feeling are you trying to evoke for that yeah so i usually tell people uh what we brought we're trying to bring to this community is high level jujitsu with more of a laid-back vibe you know we wanted to feel authentic to ocean beach um and not be like uptight we wanted to have that more laid-back vibe and i mean by having the art around it makes it more relaxing more you know you want to hang out here
we want this space if you walk in you go i want to hang out here i want to stay and play some music or hang out on the couch afterwards with my friends we have a patio area where we barbecue on the weekends or after open mats so we really wanted to create that community um so when people walk in we want them to feel invited and feel like they're a part of a community it definitely feels that vibe you see people hanging out right now at the couch they're talking so uh earlier you mentioned when you were at another um academy you had help with developing a women's program so uh and that by the way that i just opened my eyes while i was doing this probably like
six months ago and i realized why you need that um someone explained to me like you know if you have a 115 130 pound woman and they're going against a man who's about my size and i'm pushing like 190 something right now that's a big gap and i was like what is that oh wow that's like me going against a 240 pound football player yeah i'm like i don't want to do that yeah so it makes a lot of sense on why you want to segment but there's probably a bunch of other reasons and you had a pretty successful program are you planning on doing something like that here for sure are you doing it and i mean i wouldn't say i helped build that program i was a part
of that program when it started so i was able to see how it flourished and like take the things from it that i liked you know that's why in your journey throughout life you take from things you like you get rid of things you don't like and you know i really loved having that female community and that we would come together twice a week and we could hang out and you know chat and then we do jujitsu and get some of that stress out from the week you know some of our moms you know they don't you know they don't have any other activity other than to come to jujitsu and get that stress out and i really wanted to build that here too um right now we have about
30 women a part of our program which is pretty big to be at 100 members and 30 of them being women and that's because of the space that we've been and you know we make it inviting where people feel comfortable also you know as being a female owner that also makes it more inviting as well we also have two female coaches our muay thai coach and heather morgan bull teacher um and uh i should say manuela she's our muay thai coach and then heather morgan she's uh one of our female coaches and i wanted the females to feel comfortable training here um we just launched our sunday women's classes um that are led by heather morgan and right now they're open to the community so anybody can come train here
on sundays um from 10 to 11 and it's free any academy is welcome we're one of those spaces where we're collective so if you train somewhere else come cross train with us you know it's good to have different body types different people to stress out your jujitsu on you know sometimes we get very tunnel vision on our main academy and they all know your game go try it somewhere else you know or go learn from somebody else um we also have our core group of women that call us home and that's you know very important to me that we've created this group that they feel like a community here and they feel safe here so sunday is our start right now we eventually i mean we've only been open a
year we plan to add in two days a week of women's class coming up in the next year um but this is our first transition and so far it's been pretty successful having the women on the mats on sundays we've been we've done three sundays now two follow-up questions for you on the stuff we've talked about one is um your other job and you're doing this as a passion which is pretty amazing like what that was like a big eye opening thing for us we did a survey last year and we asked you know how many of you are doing this because this is your only thing versus a passion thing and a lot of people get to the point where they can stop the other job yeah to be
able to do that but just the fact that you want to share something that's done good for you and you want to share to other people that's just a cool thing to be a part of yeah it feels so great you know and um i teach the kids now oh so i teach kids three days a week and it's so fun to see how you are changing people's lives you know um i've worked in the nutrition industry where i've changed people's lives by keeping their health you know i've worked in the fitness industry helping people you know lift weights and build strong bodies so this is just like another atmosphere of that but instead this is our community so we're building our own people up you know and it's cool
to see the transformation like when we opened we had a whole set of brand new white belts that started with us and it's been so fun to see the transition from day one to day six months where a lot of them went and competed in jiu-jitsu world league and meddled like then that's what we built like you taught them that like you put your knowledge in them and they've built this platform of jiu-jitsu and uh so to me that's why it's a passion you know you're helping other people you're building community um and i know one day like i hope that i mean i love my other job and i'm able i'm fortunate enough to be able to do the two at once um and i'm very passionate about that
business as well because they go hand in hand it's strength conditioning and jiu-jitsu will go hand in hand with each other um and my partner as well he's very passionate about his other business but you know this is what we'd love to do for life is have this academy and continue to have it flourish so almost a year almost a year march 31st yep awesome uh early congratulations thank you so much um if you could go back talk to yourself as you were opening or preparing to open what advice would you give yourself ah let's see you know i knew everything was going to work out and i felt that when i first when we first signed the lease it was so much anticipation um i think right now i'm
still in the tell myself to be patient tell myself to be patient you know with the world being so instant i want things to happen overnight i want to build a 250 member community and it takes time and um i think i would tell myself to continue to be patient um that good things come to those who wait and you know we've been very fortunate in the one year that we've been open that we've been able to pay our bills and that we've been able to build this hundred person community that we already have um and yeah i think i would just tell myself to be continued patient yeah all right well i guess uh next question is just how do you find Gymdesk how do you find this oh
um i was actually just looking online for best gym softwares for jujitsu communities um i know there's a bunch of other software programs but this one was made for jujitsu which really sold me because it was like everything was integrated on what you needed um on the belt systems in there which is cool it tracks their memberships it tracks their attendance which is nice and it had good reviews which was good and i played it gave me a free trial so i got to play with the interface for i think it was a month and yeah after that month i was like yeah this is perfect it works perfectly um it also created a website which was nice so i didn't have to do that separately so i loved how
it was all integrated together you know we were able to put it all and it was quick and easy you know i've built i've built my own web pages and done all that with my other businesses and i didn't want to have to build a software to be able to check people in but i wanted it to be professional where people walk in and they're able to check in for their classes and it was also reasonably priced like i mean for software programs yeah it was it was the one i was like that will do yeah are there any things that you anything that you're like really relying on right now that you're like using all the time i mean we check people in every day i love tracking attendance
um also obviously revenue like i use the revenue tracker on there constantly um we do sell some merch as well so i'm able to track how much merch we're selling and the ratios on everything are you using the pos for that or the web i have a computer that i use the just the i have it up on Gymdesk and then i use the app i have a the tablet that i use for the check-in system i don't have an app the app yet um and we haven't needed that yet at this point and i think as we continue to grow that will be needed but in our first year we've just been using the tablet for check-in software and then i have the computer now i do have people
go to the website i have a QR code that takes them to the website um for them to be able to sign up and stuff if they want to on their own also yeah yeah awesome cool this is this is our intro class okay so we i guess i could talk about that a little bit so let's go this last week we um two weeks ago we decided to uh give out six free memberships for six weeks for six people who have never trained jiu-jitsu before so this is an intro class and all these people have never done jiu-jitsu in their lives and we're basically guiding them through jiu-jitsu for the next six weeks for free yeah and they're all local from the community we ran an ad on our
instagram saying hey if you're in the local community sign up tell us why you want to train jiu-jitsu and we picked six of them and this is our group that we have now and they're in their second week on their fourth class today and again like i was saying earlier like student progress from day one to day four it's been so cool um and they're from all different backgrounds but never trained jiu-jitsu before so it's cool to be able to introduce jiu-jitsu into people's lives and give them that for free you know like i mean a lot of gyms do one week free trials we do that as well right now or one day trials but for somebody who's never done it before it's scary at first so this gives
them that intro to be able to feel comfortable get to know the basics and then they get integrated into our regular classes where they can actually feel comfortable doing the positions and shrimping and you know hip escaping and doing all that so do you guys already have a kids class also we do we run kids classes three days a week um monday wednesday fridays and we have 15 kids in our kids class right now so okay it's a pretty good size ages from five to eleven is what we have right now and uh yeah that's been fun teaching kids um they all have different personalities and different skill levels and yeah so have you when you say you uh change people's lives um would you include like kids in that
picture sure what are some of the cool stories you got i mean you're teaching you're growing future adults and you know like kids go through different phases in life and uh it's been fun to see the different phases that they're in um that the five to seven year olds and eight year olds are all kind of like have a similar mind frame and then the nine ten and eleven year olds kind of have a different phase of life and uh just you know like yesterday we were focusing on respect and that was like our thought of the day was respect how do you respect each other what do you learn from jujitsu that's respectful um and you know they all have these concepts but actually seeing it applied um and
you know they don't they're kids they make mistakes they do bad things and teaching them you know that you have resilience jujitsu can teach you these things also how to move your body how to you know like actually be strong you know one of our little kids uh he always at the beginning he's like i'm not strong enough i'm not strong enough i'm like oh you'd have no idea how strong you are and now he's at the point where he's he's doing push-ups yesterday wheel barreling somebody else and it's you know it's the confidence that we built in him nothing changed he's the same size he was when he started yeah he's just now has confidence yeah that must fuel your heart with it's so cool yeah and also like
it breaks my heart when i have to discipline them like it's i mean you're a parent you understand like disciplining your child is hard um or just teaching them life lessons is hard you know that life isn't fair sometimes you're gonna lose and jujitsu is all about winning and losing like yeah there's this is you're in a tap you know yeah i know but it was it's a big deal it's all over the news i don't want to touch the going into that so when you mentioned it i just kind of let it go yeah do you want to talk about that no i don't think it like it's hard because it's like it's a i mean that's where i trained for 10 years and it i mean we have
taken a very strong front of that we and we were with alexis so i trained with alexis like she was one of my training partners as a kid it's so funny i'm like i'm a 27 year old getting beat up like us by a 10 year old alexis was one of them you know like and so we've taken that i mean we're not associated with autos we haven't been for years we chose to leave that academy for other reasons but it is still like it's hard because it's like that's was my lineage and it's been tainted now and that's how i feel like everybody our whole family is all going through that right now like poor heather she's the same like she's that she was white balls of black belt
under them you know and we're all kind of in this identity crisis of like what do we claim so and now i mean when we open this academy our academy lineage now is under michael liera which i don't know if you might go there logos jiu-jitsu if you haven't gone to logos jiu-jitsu you should go check out they're opening their new facility this week um all right the first on march first and he was a black belt under under andre so and he's was basically andre's main instructor at autos when he when he went to classes that's who and then they became best friends and that's who our lineage is now is under logos and michael has resigned his affiliation with autos as well so i mean that's my story
like that's the thing is like i didn't have a bad time when i was there at that point i didn't have a i mean angelic and andre in my life were actually they came to the hospital when i was in the hospital because i started autos when it was only 200 members not 500 members so they like they knew my name they know andres like we knew them as people yeah i mean we were friends but like they respected us and uh and then to see what it grew to and how things just change and like yeah it's uh and i mean that's one of the reasons why we laughed at a certain point you know i don't agree with the way that they choose to run their academy and
their philosophies so uh but i mean it's my lineage like that's where i came from and the instructors that i learned from and even when i learned from angelica she's amazing as an instructor i don't know what she does on her personal time and you know in her personal life that's her own business so yeah i don't know i don't it's not like i'm saying anything major no it's just my i didn't create the women's program with her i was there for it like i was one of her first four women that trained there so no and that's a part of my story like i mean that's one of the reasons why i opened this academy was because i saw like oh a strong female can do these things so
yeah all right being that you guys are our partners here last question for you is um what does your day look like i know you guys have other jobs and all that like how do you how do you organize my day to day uh i'm here a lot i live in this is my second home which has been nice because i've created a beautiful space so i don't mind coming to work every day um i actually live five blocks over so i usually walk my dogs to work in the morning my dogs join me and which is very nice to have my pets with me at work and then i usually open up turn off the alarms turn on my tablet so people can sign in turn on all the
lights and then i'm here i do my other job remotely for most part so usually i work for that a little bit in the morning while the first class is going on or sometimes i join class in the morning that's usually what i get my training in is at the 9 a.m class and then i take a break in the middle of the day um we don't have classes from basically noon to or one to three and then i come back in the evening in the middle of the day i do my own personal stuff i have like a middle gap of time to get things done or go run errands for the business and then come back in the evening in the evening time we have classes either kids
classes muay thai or the evening class so i'm here running the front desk checking people in you know answering emails greeting the tourists on the sidewalk and uh that's my day-to-day and then we'll close up shop and start all over again we're open um six days a week now we're actually open seven because we added the women's class on sundays yeah so sunday's my light day i only have four classes all the day yeah yeah well if anyone uh is visiting san diego ocean beach area um you're welcome to come in yeah come on in it was a great class today super cool vibe welcoming like you said earlier kind of like a low-key ocean beach but still great jitsu yeah great roles thank you thanks so much for coming yeah it's nice to meet you pleasure yeah bye guys bye you



