Gym Owner Statistics: The State of Gyms, Member Trends, and Usage Data
Mindblown: a blog about philosophy.
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Why You Should Build an Email List for Your Fitness Business
Our hero today is Cory Hiben, an email marketing specialist and host of the Health Hustle Podcast out of Austin, Texas. In this episode, he demonstrates why you should 100% still be building an email list for your local fitness business even today. He then reveals how to grow that email list by offering fantastic…
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When Should You Change Martial Arts Software?
You’re beating your head against the wall and wondering why you need so much ibuprofen. The attendance tracker is down, the billing system glitched, and when you finally get ten seconds to try and fix something, your martial arts management software is so difficult to navigate that you end up spend 3x as long on…
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Focus on these Key Bookkeeping Metrics for Fast Gym Growth
Our hero today is Andrea Hovel, co-owner of healthier bookkeeping and an expert in accounting for fitness businesses. In this episode, she demystifies concepts like cash flow, profit, and loss, and reveals to us what financial metrics we should all be looking at to understand our fitness business’s financial health. If you’ve ever felt like…
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Fitness Sales Success with the “Selling Staircase” Method
Our hero today is Nikki Rausch, CEO and founder of Sales Maven, an organization dedicated to helping individuals improve their sales processes and results. With over 25 years of sales experience and a deep understanding of neurolinguistic programming (NLP), Nikki specializes in teaching others how to engage in sales conversations that are both effective and…
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Content Marketing to Grow Your Sports Club w/ Jake Kranz
Our hero today is Jake Krantz, a marketer and co founder of the Uncle Charlie Agency, who works with sports clubs to grow their memberships among other businesses. In this episode, Jake reveals how to use sports marketing techniques and content creation to market small local sports academies effectively. Most importantly, he shares his framework…
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SEO for Martial Arts Schools [Updated 2024]
In another article, we covered the main acquisition channels for new members at martial arts schools. It might surprise you that search engines accounted for a whopping 46% of new gym members, according to our data. If you add map services such as Google Maps to it, which is another form of search, that comes…
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This Martial Arts School went from $6,000 to $40,000 each Month in Recurring Revenue
Our hero today is Adam Lodhi, founder of Dojo Launch and a lifelong martial artist himself. Dojo Launch has really strong case studies. In this episode, Adam Lodhi unpacks his methodology for consistently and reliably growing your martial arts programs through Facebook ads, simple offers, quick inquiry responses, and high quality content. Secondly, he drives…
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Build a Brand that Transcends Logos & Names
Our hero today is Evina Del Pizzo, a personal trainer and co-founder of Built Strong Strength Club. In this episode, Evina walks us through her journey of creating a fantastic brand, then losing it and having to rebuild that brand again from scratch. She impacts the importance of the brand experience, not just the sound…
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Save up to 20 Hours a Week on Fitness Business Work with ChatGPT
Our hero today is Donna McGeorge, world-renowned productivity expert and proponent of ChatGPT as a productivity tool for fitness professionals. In this episode, Donna dives into the best ways to get the most out of ChatGPT to make your life as a gym operator way, way easier. She also delves into the possible downsides and…
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How to Make Social Media Marketing Work for Gyms & Sports Clubs
Our hero today is Tyler Webb, a social media marketing specialist, and the other half. of the Uncle Charlie Agency with Jake Kranz from episode 34. In this episode, Tyler reveals how to conceptualize your audience on social media and how to speak to them. Then he breaks down the social network platforms that work…
![SEO for Martial Arts Schools [Updated 2024]](https://gymdesk.com/blog/wp-content/uploads/2016/01/the-top-3-google-search-results-get-75-of-all-clicks.png)
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