Mindblown: a blog about philosophy.
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Top 15 Gym Email Campaign Ideas to Grow and Engage Members
John, a passionate gym owner, knew his fitness programs were top-notch. His members loved the workouts, and his trainers delivered real results. But there was one problem—keeping members engaged outside the gym. He sent out emails — promos, class schedules, the occasional fitness tip — but responses were tepid at best. Open rates had dropped and…
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How to Prepare Athletes for Powerlifting Competition
If you are a powerlifting coach, gym owner or training buddy who is preparing an athlete for a meet, you’ve got a challenging task. As well as peaking the athlete for PRs on the big three lifts, you’ve also got to help them win the mental battle of competing. In this article, I’ll cover both…
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Benefits of Training with the Same Gym Partners
Training with the same gym partners offers a range of benefits that can enhance motivation, accountability, and performance. Consistent workout partners lead to a supportive environment, encouraging individuals to push their limits and achieve their fitness goals. This camaraderie often results in increased enjoyment, making workouts feel less like a chore. Having regular gym partners also fosters…
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A Comprehensive Mindbody Review: Is It Right for Your Gym?
Are you tired of managing your gym’s day-to-day operations with archaic systems that leave you feeling overwhelmed and stressed? Mindbody (also referred to as Mindbody Online) might just be the solution you’ve considered. Since its launch in 2001, Mindbody has become one of the best-known software tools in the fitness industry, trusted by thousands of…
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Word of Mouth Marketing for Martial Arts Schools
You’ve poured your heart, your sweat, and probably a good chunk of your savings into your martial arts studio. Yet, despite all your efforts, you’re barely keeping your head above water. You know you need to market your studio to keep it afloat, but you’re running on fumes when it comes to budget. The anxiety…
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Why You Should Start a Corporate Yoga Program
James sat at his desk, staring at the quarterly reports with a deep sigh. Productivity was slipping, deadlines were being missed, his once-enthusiastic team drained and disengaged. Meetings were slow, energy was low, and stress was high. Pep talks and other incentives failed to spark a fire in his employees. Then a colleague recommended something surprising: corporate yoga.…
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Review: National Academy of Sports Medicine (NASM) Certifications for Personal Trainers
The National Association of Sports Medicine (NASM) is one of the most widely respected fitness training organizations in the world. In this review, we will explore the NASM in depth. We’ll delve into the background, purpose, mission and values of the NASM, as well as profiling the training certifications they offer for personal trainers and…
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Top Dance Studio Software Compared: Which One Wins?
Dance studios are increasingly adopting software solutions to optimize their operations, improve efficiency, and provide an enhanced experience for students, according to a report by Verified Market Research. With numerous options available, selecting the right dance studio software is challenging. To assist you in making an informed decision, we have comprehensively compared the leading dance…
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9 Factors to Create a Gym Name
A gym name is not just a name, it’s the foundation of your brand and an essential part of your business. Cool gym names attract customers and help marketing efforts, while poorly chosen names hinder. There are nine factors to consider when making your mark in the fitness world. Effective fitness gym names reach their…
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How to Operate & Grow a Mobile Fitness Business
When fitness enthusiasts are looking to make the jump to fitness professional, many look at the more traditional options of coaching at a gym or opening their own gym. One business that has taken off in the last couple of years (thanks to the pandemic) is a mobile fitness business. This model doesn’t need a…
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