Gym Owner Statistics: The State of Gyms, Member Trends, and Usage Data
Mindblown: a blog about philosophy.
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How to Recession-Proof Your Dojo, with Mike Massie
Josh Peacock: Welcome to the Gym Heroes podcast. I’m your host, Josh Peacock. Today’s show is brought to you by GymDesk, the easiest gym management software you’ll ever use. Take payments, create marketing automations, track attendance, and much more. To try the software out free, go to gymdesk.com/welcome. No credit card or painful sales call…
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The Story of Your Fitness Business is Powerful. Here’s How to Tell it.
As a gym, fitness studio, or martial arts dojo, your business is a small business. Even if you’ve grown and now run multiple facilities, the heart of your company is small. The thing that people love about small businesses is the person or family behind them. That is one of the driving factors behind customers…
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Create & Communicate Value in Your Programs
As a gym manager, you’re in the problem solving business. People join your gym to get results. For some that will be losing weight, for others adding muscle, and for others still it’ll be improving their self esteem. Whether they ultimately achieve those goals is, to a degree, outside of your control. But, unless they…
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Attendance Tracking Methods for Martial Arts & Gym Businesses
Attendance is an often underrated tracking metric in martial arts schools and gyms. It’s not just a datapoint on making sure they don’t take too many classes (although those are important)… It’s a vital metric to understand which classes are the most popular, and if new classes need to be added or old classes cut.…
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End-of-year announcements: Rebrand and new features
Happy holidays everyone! Things can get hectic around this time of year, and for us it’s no different. Today, I wanted to go over a couple of very important announcements: Martial Arts on Rails is rebranding to Gymdesk When we started our company, our goal was to provide the best software possible for martial arts…
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How to Maximize Social Media for Your Fitness Business
Let’s get the obvious part out of the way: social media can be an excellent tool for marketing your fitness business. There are even hundreds of companies focused on teaching businesses how to find clients or make money through social media. These pervasive platforms have woven their way into our daily lives as a tool…
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When to Outsource Your Gym Management Duties (& When Not to)
Running a fitness gym or martial arts business is a career of passion. Gym owners want to share their passion with others and help them become stronger and healthier. In many cases, this means that a gym owner is not necessarily a born entrepreneur or doesn’t have a background in business management. Running the business…
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6 Strategies to Improve Gym Member Engagement
Membership engagement is the hinge factor of your gym’s success; get it right and your attrition rate will be the envy of your competition, get it wrong and you’ll be losing members faster than you can bring them in. In this article, I’ll reveal half a dozen key factors when it comes to creating and…
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The Importance of Local Business Relationships for Your Gym
We live in a world where Amazon and Facebook seem to have control of everything, from how we shop to how we communicate. As a small business owner, it can seem daunting to create and run a thriving business in this climate. One vital tool for your success is forming strong relationships with other local…
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How To Find, Set & Meet the Expectations of Your Gym Members
Your gym is like a bucket of water. You may be doing a good job of pouring fresh water into the bucket, but if the bucket has a leak, you’re never going to make any headway. The key to success is to plug the hole by stopping member ‘leakage’. To do that you must keep…
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