Gym Owner Statistics: The State of Gyms, Member Trends, and Usage Data
Mindblown: a blog about philosophy.
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CrossFit Gym Business Plan
CrossFit changed your life, and now you want to share it with others. You rub your temples and slump into your desk chair. You were excited to start your box, but the complexities of running a CrossFit business are making you feel overwhelmed. It sounds old-fashioned, but it’s not. It’s the cure to the anxiety…
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Everything You Need to Know About Quality, Effective Supplements
Our hero today is Josh Stoneking, a competitive bodybuilder and pharmacist who creates his own supplements. In this episode, Josh cuts through all the hogwash in the supplement industry and reveals the best supplements to take, and how to take them in a way that actually allows your body to absorb them. If you’re a…
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Are Liability Waivers Enough to Protect Your FitBiz from Lawsuit?
Our hero today is Cory Sterling, a licensed attorney specializing in fitness businesses, especially yoga studios. In this episode, Cory unpacks the biggest legal pitfalls that fitness businesses find themselves in. He then counterpoints these with 3 easy ways every yoga and fitness business can protect itself legally. Finally, Cory reveals how your generic liability…
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Boost Your Personal Training Income with “Client Transformation”
Our hero today is Paul Meldrum, founder of Meldrum Performance Coaching. Today, Paul walks us through step-by-step how you can massively increase your revenue as a trainer (or a gym owner) AND amplify your client results through a process called Client Transformation. You don’t want to miss this. Without further ado, Paul Meldrum. Client Transformation…
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How to Take Your Martial Arts Studio Full Time
It’s 5:30 am, and you’re dreading going to a job that you’ve grown to despise. If only you could skip to the evening and be where you really want to be, the martial arts studio where you’ve been working part-time for the last few years. You’re at an impasse: Keep at your soul-destroying job or…
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How to Build a Powerful Martial Arts Referral Program
Member referrals are an extremely valuable source for finding new members for your gym. When we analyzed how people find martial arts schools, 21% of people found their current gym through a referral. However, 41% of people decided to visit their gym for the first time based on a referral. This means that an additional…
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How to Serve Middle-Aged Women in the Fitness Industry
Our hero today is Kim Lipe, a professional fitness model and trainer who specializes in helping middle-aged women get strong, lose weight, and stay young. This is a big mark it that gyms and studios should be serving but it does require a few special considerations to serve well. In this episode, Kim reveals both…
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Expert Sales & Marketing Strategies to Grow Your Gym
Our hero today is Mike Arce, Founder & CEO of LoudRumor, an agency that helps gyms grow exponentially. In this episode, Mike reveals some of the wisdom he’s acquired from helping hundreds and hundreds of gyms over the last several years. Mike covers the pillars of gym growth, expert selling and preselling techniques, managing customer…
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Drive More Leads to Your Gym Website
You refresh the analytics report for the 11th time in the last ten minutes. Nothing. You go out for a 5 minute walk and come back. Click. Lead Count: 0 You’d bang your head against the computer if you could. Your website has been up for months, but it hasn’t driven you new leads the…
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How to Lead Your Gym Through Hard Times (& Become More Adaptable)
Our hero today is Ben Ludwig, head of growth at CrosspointNow Network and Subject Matter Expert in Sales for Fitness Revolution. He also sits on Advisory Board for the International Strength Training Organization and consults for the F45 Training franchise. In this episode, Ben reveals the management secrets that help you adapt your business to…
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