Gym Owner Statistics: The State of Gyms, Member Trends, and Usage Data
Mindblown: a blog about philosophy.
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Best Martial Arts for Women: A Guide to Empowered Self-Defense
She tried to run, but he blocked the exits. Nashali Alma, a fitness trainer, was cornered by Xavier Thomas-Jones while exercising at the gym in her apartment complex. Alma hid behind the workout equipment and tried to create distance from her attacker. It didn’t work. Alma’s attacker eventually caught her, climbed on top of her,…
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Pilates Marketing: The Ultimate Guide
Pilates is experiencing a surge as more people appreciate their benefits. For Pilates studio owners, that’s a good thing. But it also presents challenges. The crowded fitness environment has made it hard for a Pilates business to stand out from the competition and attract and retain clients. To succeed in this environment, your Pilates studio…
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Local SEO for Gyms
His gym is about to close. A struggling gym shared his story on Reddit and begged for help: When he started, he saw 18-25 clients weekly and 6-12 on Saturdays. Then, he started losing customers. Now, he sees 4-10 clients during the week and 3-7 on weekends. His gym is on life support, and his…
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How Young is Too Young for Toddlers to Begin Gymnastics?
Getting your toddler started with sport gymnastics classes is an exciting milestone. As a parent, you might be eager to enroll your little one as soon as possible, but it’s natural to wonder: how young is too young for toddlers to begin gymnastics? Is beneficial for kids to start gymnastics classes from such a young…
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How Much Do Gyms Spend on Marketing?
The fitness sector is seeing a resurgence, with gym check-ins increasing as people become more interested in their health and wellness. This has created an ultra-competitive environment, with a gym on every corner, all fighting over membership. To stand out, you’ve got to have a strong marketing campaign. That takes money. But how much? According…
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How Much Does Pilates Certification Cost?
Are you a passionate Pilates advocate? Do you want to share that passion with others? Before you can teach a class, you’ll have to obtain Pilates instructor certification. In this article, we’ll explore the types of Pilates certifications available and how much they cost. Understanding Pilates Certification A Pilates instructor certificate is a requirement to…
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How to Build a Lead-Generating Website for Your Gym
In this article, we break down everything you need to include on your gym website to attract new members and retain your current ones. Whether you’re starting fresh or looking to revamp your site, these tips will help make your gym’s online presence stand out. What You’ll Learn in this Video: 1. Choosing a domain…
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Partnerships that Grow Your Gym Business
Our hero today is Ruby George, co-founder of Grid League, an exciting sport that grew out of the CrossFit community in Florida. In this episode, she reveals how she structures partnership relationships and big events to grow the GridLeague’s business — and how you can use these same principles to grow your gym. Sales as…
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Gym Startup Financing Options for You to Consider
The path to launching a gym starts with passion, but it soon ends with the bottom line. Let’s be real: You are going to need a lot of money to turn your dream into reality. Unless you understand the importance of robust financial planning and securing the right funding, you will struggle to get your…
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Ultimate Guide to an Incredible Gym Grand Opening
You’re so close to achieving your goal that you can almost smell it. You spent months setting up your space, buying equipment, and hiring staff. Yet, as your grand opening approaches, a nagging fear lingers. What if your big day turns into a giant flop? What if the turnout is dismal and the sign-ups are…
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