Gym Owner Statistics: The State of Gyms, Member Trends, and Usage Data
Mindblown: a blog about philosophy.
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How much do professional gymnasts make?
Can you make a living as a professional gymnast? At first glance, the obvious answer is yes. Simone Biles, a four-time Olympic champion, makes a very nice living from endorsements and sponsorship deals. She also receives income from various sources. She’s an inspiration, an example of what’s possible, right? Whoa, not so fast. While some…
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![Fitness Marketing: The Ultimate Guide [2025]](data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==)
Fitness Marketing: The Ultimate Guide [2025]
When Joanna opened her boutique fitness studio, she imagined a space where members would find strength, confidence, and community. But 12 months after opening the doors, her classes were half empty, her advertising was hit-or-miss, and she felt as if every marketing dollar was disappearing into a dark hole, never to be seen again. felt…
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Feature Update: New gym website editor (and template), online gift cards
We’re back after a hiatus with a packed feature update. While we’ve been pushing a bunch of small enhancements, there’s a few big new features we wanted to share with you here today. A new website editor and template The built-in Gymdesk website started as a launching spot for new fitness businesses without existing online…
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Yoga for MMA: Do you really need it?
Remember the Suloev stretch? Zabit Magomedsharipov used it to submit Brandon Davis during UFC 228. It was an absolutely brutal submission that instantly ended the fight. Those Dagestanis are something else. That looks like a compelling case for yoga. Is it? Not by itself, no. Maybe increased flexibility would have helped Brandon Davis avoid this…
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Pilates Advertising: Top Strategies to Fill Your Pilates Classes
“I wish I had more insight into marketing.” Devra Swiger, Owner of Ab-Solutely Pilates, shared her thoughts on getting her Pilates business off the ground. “So much of what I tried in the name of creative marketing was ineffective. I needed to try every form of marketing in order for me to discover what really…
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Gym Advertising: Boost Your Profits while Serving Your Members Better
Imagine a busy gym with eager members pounding the bank of treadmills, hitting the weights, and making social connections. As each member passes reception, their attention is drawn to a sleek display showcasing the services of a local healthy meal service company. This is more than a random promotion; it’s the result of a strategic…
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How to Negotiate FREE Booths at Local Events for Your Fitness Business
Our hero today is Hayden Kramer, a networking expert who has applied his lifelong work in government to helping martial arts and fitness businesses grow with unique, low-cost marketing strategies. Today, Hayden reveals to us how he was able to negotiate lower cost or totally free booths at local events for the purpose of marketing…
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How to Discover the Best Martial Art to Learn for Self Defense
Omar Marrero has a 14-inch blade and he wants to cut Javier Baez with it. On Halloween night, after yelling in the parking lot, Marrero approached Baez’s car and started hitting the driver’s side window with his blade. Then he opened the door and tried to stab Baez. His car door was already unlocked, so…
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4 Steps to 4x Your Leads with Earned Media Publications
Our hero today is James Patrick, a media specialist who’s worked both on the production and pitching sides of getting published magazines, radio, TV, podcasts, and more. In this episode, he uncovers the secrets to getting published and quadrupling your business leads in the process. Without further ado, James Patrick. Earned Media vs. Paid Advertising…
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How to Build the Perfect Lead Magnet for Your Gym’s Personal Training Services
Are you scratching your head, trying to work out how to bring more people into your gym through personal training services? You might be the best personal trainer in the world, but if you don’t market yourself well, you will always limit how many potential clients come knocking on your door. That’s where a great…
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