How Coach Rocky got his time back with Gymdesk

Running a youth sports academy means wearing many hats—coach, mentor, administrator, and sometimes even accountant.

For Rocky DeAndrade, founder of X Factor Hoops Training, growing his basketball academy was a dream come true, but the reality soon became a logistical nightmare.

Before Gymdesk, Rocky’s entire Sunday would vanish into a maze of spreadsheets, endless texting, and manual scheduling tasks—a story all too familiar to many gym and academy owners.

Drowning in Administration

“When I first started in the training space, I didn’t have a Sunday,” Rocky recalls. “Every Sunday was spent texting our clients, waiting for them to respond, and filling out a Google sheet on the calendar. All day Sunday, I couldn’t even watch football.”

This weekly administrative slog left Rocky drained and unable to enjoy personal time or focus on growing his business. Even after trying a few scheduling software tools, the workload only slightly improved. Rocky was still toggling between different apps to handle scheduling, billing, and communication—a fragmented system that was eating up his productivity and robbing him of his weekends.

The Turning Point: Gymdesk's Integrated Booking, Scheduling, Billing, Messaging, and Member Management

Everything changed when Rocky discovered Gymdesk. More than just another scheduling tool, Gymdesk emerged as an integrated solution that brought all the necessary features under one intuitive platform.

All-in-One Booking and Scheduling

Gymdesk’s booking and scheduling tools are fully integrated with the rest of the platform, making admin work efficient and almost effortless. Instead of individual follow-up texts and manually updating calendars, members and parents can now book sessions themselves via the website or the Gymdesk member app.

Self-Serve Payments and Flexible Memberships

Rocky’s previous billing system involved bouncing between multiple software tools, especially when handling nontraditional membership models like pay-as-you-go. With Gymdesk, unique billing types are directly supported, letting clients book and pay on their own. This hands-off approach drastically reduced time spent on payment collection and opened new flexibility for athletes and their families.

Real Results: More Time for Coach, More Value for Members

The cumulative effect of automated scheduling, communication, and billing was transformational. Rocky suddenly had his Sundays back and regained precious hours throughout the week. But the benefits went beyond just time saved.

From Admin Burden to Student Enrichment

With less time spent on manual tasks, Rocky could finally focus on what mattered most—serving his athletes. He set up a 24/7 online resource library using Gymdesk’s content management system. Now, students have access to skill references and program materials segmented by their training level, enriching their learning experience far beyond the court.

As Rocky put it, administrative headaches had once capped the value he could deliver. By automating these tasks, he was free to turbocharge his academy’s offerings, giving his athletes and their families more support and a more professional experience.

Growth Fueled by Integration

Gymdesk’s platform didn’t just simplify business operations—it directly supported the growth of X Factor Hoops. Having all core functions—scheduling, billing, content delivery, and communication—seamlessly connected gave Rocky the freedom and clarity to focus on strategy and student success instead of daily fire-fighting.

The result? A stronger, more scalable business and happier, more empowered athletes.

Conclusion

Rocky’s journey is a reminder of the invisible drain that inefficient administrative systems place on athlete-centered businesses. The right software isn’t just a productivity booster. It can be your ticket to reclaiming your life, elevating your organization, and delighting your clients. For Coach Rocky, Gymdesk ended up supercharging his impact.

Want to learn more?
Check out Gymdesk’s booking features or listen to the full podcast episode for even deeper insights into Rocky DeAndrade’s journey and transformative business growth. And if you want to follow Coach Rocky, his Instagram link is in the podcast episode description.

End the admin grind and invest in tools that let you focus on your mission—and maybe even enjoy football on Sundays again.