Gym Owner Statistics: The State of Gyms, Member Trends, and Usage Data
Mindblown: a blog about philosophy.
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Thanksgiving Feature Update: Return of the CRM
Happy holidays everyone! Hope you had a good weekend – we have a big feature announcement for you to start the week off with. Reimagining our lead management / CRM features We’ve been putting a lot of work in this past year improving our member management features, promotion management, reporting options, point-of-sale features – but…
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The Top 5 Reasons Members Leave Your Gym (And What to Do About It)
Attrition. It’s the biggest challenge that gyms face. Most clubs will lose 3-5 percent of their members every month. With the cost of attracting a new member being up to 20 times that of retaining an existing one, that is an unsustainable position for a profitable business. The key to reducing your attrition rate is…
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Cross-Training for Combat Sports
There’s a reason the greatest sports and hero movies always have a training montage. Practicing a skill is never enough to beat the villain. The good guys prevail because they put the time and effort into building strength and using cross-training to get their bodies into top all-around shape. Now that you have the Rocky…
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Email Marketing for Martial Arts Schools
Imagine you’ve had a wonderful date with someone, and at the end of that date that someone asks, “Will you marry me?” You don’t ask someone to be in your wedding or the godparent to your child as soon as you meet them. Instinctually, we understand that there is something “off” or suspicious about someone…
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Understanding the Stages of Learning in Martial Arts
How Newell’s Model of Motor Learning Can Help You Become an Extremely Effective Martial Arts Instructor In a 1985 paper, groundbreaking motor control and learning researcher Karl Newell mapped out 3 stages of learning that have proved useful across occupational therapy, physical therapy, sports, and other motor activities. According to Newell, developing skill within a…
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Martial Arts Advertising: The Definitive Guide to Campaign Preparation & Ad Copywriting that Gets Results
With nearly half the world’s population using social media and search engines now, these platforms have become a nonnegotiable part of any martial arts advertising and marketing strategy. Of those 4.5 billion people, most are on Facebook and Instagram, and most use Google as their preferred search engine, too. While there are other large social…
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Bulk payment operations, promotion requirements update and more
We have another round of feature updates and enhancements to share with you today, as well as a few announcements. Bulk Payment Operations We’ve added the ability to perform actions on multiple payments at once, similar to the options we have for the members list. You can select some or all payments on a page,…
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Sales reporting, shop discounts and more
In this feature update we have a bunch of quality-of-life improvements as well as few commonly requested enhancements. Sales reporting refresh and Cost-Of-Goods We gave the sales report (previously called the product revenue report) a visual refresh to highlight key aspects and include comparison to previous periods and monthly totals.
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How “Motor Control” Works in Combat Sports & the Secret to Creating Better Trainings
Much effort is expended by martial artists to understand the best techniques and strategies of combat sports competition, but not much attention has been given to the perceptual skills that underpin competitive success. For this reason, it is a new and exciting frontier for leaders in coaching and training inside the martial arts community to…
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How to Grow a Martial Arts School
An Explosive Framework for Building an Unstoppable Army of Students Who Attract MORE Students to Your School A business that isn’t growing is a business that’s dying. Growth is not merely a thing which helps you rest a little easier, or accomplish a goal, or feel a little happier: it is a matter of survival…
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